October 16, 2016
Knowing the strengths and weakness of front-end code greatly enhances a digital designers thought process when designing/wireframing/accessing a website. Even if you’re not the developer creating the final product it is a great asset being able to discuss with them the designs you have created. For example knowing the limitations of HTML email from previously attempting to build one myself means that I don’t send over complex designs to other web developers (…that won’t make you popular!). It also allows you to code mini mock ups to demonstrate your ideas if you want a certain look or interaction, greatly speeding up production times. On several occasions I have used coded web mock ups to explain to a developer the exact way I was envisioning my responsive layout to work, without numerous PSDs.
…And if nothing else it definitely helps differentiate yourself from your competition and boast your salary options! Win win! And it’s a lot easier than you think.
Check out this really interesting interview with Bryan James (Click here) talking about his experience with design and coding.
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